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Understanding AI's New Role in Policing
Imagine a technology that can spot someone from a distance, even if it can't see their face. This is what a new artificial intelligence tool called Track is doing for police across the United States. Developed by Veritone, this AI helps officers identify individuals based on features like body size, hair color, or clothing, allowing them to monitor people without using facial recognition.
The Concerns Behind the Technology
While technologies like Track might seem efficient, they raise significant privacy issues. Organizations like the American Civil Liberties Union (ACLU) are worried. They argue that even though Track doesn't rely on facial recognition, it still collects personal data in ways that could infringe on individual rights.
How Does Track Work?
Track processes video from various sources—from surveillance footage to social media posts—and allows users to search for people based on the physical attributes mentioned earlier. This tracking can take place in different situations, such as crowded events or quiet neighborhoods, making it a versatile tool for law enforcement.
What This Means for Your Business
As small to medium business owners, understanding tools like Track is becoming increasingly important. AI is not just a trend; it's shaping how we operate and interact with technology daily. While many of us might think such tools only relate to law enforcement, similar technology can help businesses analyze customer behavior, optimize service delivery, and improve security measures.
Moving Forward with AI Technology
It's essential for businesses to stay informed about AI developments. While embracing such technologies can drive growth, understanding their implications for privacy and ethics is equally crucial. By integrating AI thoughtfully, you can ensure that it serves your business effectively while respecting your customers' privacy.
As you explore how AI can enhance your operations, remember to consider both the opportunities and the ethical responsibilities it carries. Knowledge is a powerful tool—use it wisely!
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