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July 16.2025
2 Minutes Read

Discover Why Buying Time Could Be Your Key to Happiness

Smiling person with red hair and tattoo in relaxed indoor setting.

Discover Why Buying Time Could Be Your Key to Happiness

As small and medium-sized business owners, we often find ourselves chased by deadlines and a never-ending to-do list. While money is typically seen as a tool for achieving happiness, recent research highlights that there’s only one thing you can buy that is guaranteed to make you happier: time.

Understanding the Happiness Paradox

Research frequently points to the misconception of buying happiness through material possessions. A study in the Academy of Management Review found that individuals valuing materials over experiences or relationships reported increased anxiety and lower satisfaction. So, what’s the answer? Surprisingly, studies indicate that spending money to offset life’s burdens can lead to higher satisfaction.

The Power of Purchasing Time

A breakthrough study from the Proceedings of the National Academy of Sciences surveyed individuals who paid for mundane tasks they disliked. The outcome was clear: those who invested a bit of money to reclaim some of their time reported higher levels of happiness, regardless of their income status. Whether you make a substantial salary or are at the lower end of the economic spectrum, outsourcing your least favorite chores leads to a happier lifestyle.

Real Life Implications for Entrepreneurs

As entrepreneurs, owning a business can often leave you with emotional and physical fatigue. Applying this research means considering where to allocate your resources wisely – that could mean hiring a virtual assistant for administrative tasks, utilizing delivery services, or contracting out errands. These decisions not only free up your time but may also enhance your focus on growing your business and fostering vital relationships.

Actionable Advice: Invest in Time

Consider setting aside a portion of your budget to buy back time. Evaluate your current obligations and identify tasks you can outsource. Not only will you create space for strategic thinking and creativity, but you’ll also experience a boost in overall happiness.

In conclusion, while money itself may not buy happiness, investing it wisely to enhance your personal time could be your best choice. So take a moment to reflect: what could you set free from your plate today?

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