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October 27.2025
2 Minutes Read

Explore How 3 Inc. 5000 Founders Raised Capital Successfully

Business conference panel on Raise Capital Strategies.

The Creative Capital Strategies of Inc. 5000 Founders

Entrepreneurs striving to scale their businesses often face the crucial challenge of raising capital. Various methods exist, including venture capital, private equity, and even grants. At the recent Inc. 5000 Conference held in Phoenix, three remarkable founders shared their unique pathways to funding their ventures, proving that there’s no one-size-fits-all approach.

Distinct Journeys to Success

Kim Vaccarella, the innovative mind behind the beach bag brand Bogg Bag, began her business as a side hustle, initially tapping into personal savings from her children’s college fund and her husband’s pension. The company grew until she secured a minority investment. In contrast, Vanessa Rissetto, co-founder of the telehealth startup Culina Health, leveraged referrals from her physician network before raising $7.9 million in a Series A round. Lastly, Tony Lamb, founder of Kona Ice, bootstrapped initially before shifting towards private equity, which he maintains has been vital for scaling—despite his nuanced views on the role of these funds.

Lessons Learned Along the Way

Each entrepreneur experienced moments of hesitation regarding capital offers. Rissetto famously rejected an early venture capital proposition that seemed misaligned with her vision, expressing, "If I was $10 million EBITDA, I would not need you." Lamb relayed similar sentiments about selecting the right investor; he met with 15 potential investors, underscoring the difficulty and importance of finding the right fit.

Get Inspired and Take Action!

This insightful session revealed that while diverse strategies exist for raising capital, the most successful entrepreneurs are those who trust their instincts and maintain their vision. Vaccarella even suggested that entrepreneurs should be wary of losing themselves in partnerships—“Sometimes you lose yourself when you take on all those partners.” It's essential to remain true to your brand and mission, especially in growth phases.

If you're an entrepreneur or thinking about launching a business, it's vital to consider your financing options carefully and choose a path that resonates with your personal values and business goals. Remember, the journey is as crucial as the destination, so ensure it aligns with your vision!

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