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July 22.2025

2 Minutes Read

How Telus is Redefining Customer Resilience with Dynatrace AI

Telus AI customer resilience discussion between two men on a virtual call.

The New Era of Customer Resilience in the Digital Age

As organizations navigate the complexities of today's digital landscape, the challenge lies in maintaining customer resilience while optimizing operations. Telus Communications Inc., through its collaboration with Dynatrace, is becoming a case study in effectively merging technology with business strategy.

Leveraging AI for Enhanced Operational Efficiency

At the helm of this transformation is Dynatrace's innovative observability tools, which facilitate a shift towards agile methodologies. Fueling this evolution is the third generation of Dynatrace, designed to automate not just operations but security and business insights. The platform transcends traditional models by employing a mix of deterministic AI grounded in real data and generative AI capabilities, paving the way for actionable real-time insights.

Real-Time Insights: The Backbone of Modern Operations

This forward-thinking approach permits organizations to engage in proactive rather than reactive strategies. As emphasized by Bernd Greifeneder, co-founder of Dynatrace, a foundational aspect of successful AI deployment is high-quality data and understanding causal relationships. Rather than merely capturing volumes of data, it's about discerning the nuances that inform strategic decision-making.

The Road Ahead: Predictions for AI in Business

As we look ahead, the trends suggest a growing reliance on AI-powered tools for seamless operation management. Telecom giants like Telus will continue to enhance digital customer experiences through AI, influencing other sectors to adopt similar methodologies. The emphasis will remain on quality data and evolving AI capabilities to adapt to the ever-increasing complexity of the digital universe.

Conclusion: Why This Matters for Business Leaders

For business leaders striving for resilience and efficiency in their organizations, understanding the integration of AI and observability tools is crucial. The journey undertaken by Telus exemplifies the potential outcomes of embracing such technologies. As you consider your strategic direction, lean into these insights, and explore how you can leverage AI for successful outcomes in your own organization.

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How Telus is Redefining Customer Resilience with Dynatrace AI

The New Era of Customer Resilience in the Digital Age

Leveraging AI for Enhanced Operational Efficiency

Real-Time Insights: The Backbone of Modern Operations

The Road Ahead: Predictions for AI in Business

Conclusion: Why This Matters for Business Leaders

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