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August 04.2025

2 Minutes Read

Matt Bass Goes Viral for His Take on NYC's Bad Walkers: A Culture Shift?

Person talking in NYC street, monochrome, bad walkers NYC.

The Rise of the "Bad Walker" Phenomenon on TikTok

In the bustling streets of New York City, a new trend is captivating audiences and sparking conversations about pedestrian behavior. TikToker Matt Bass has gained viral fame by documenting what he calls “bad walkers” and their sidewalk etiquette fails. For many, navigating crowded streets can be a frustrating experience, and Bass's humorous yet critical approach highlights the everyday struggles of city walkers.

What Defines a Bad Walker?

Matt Bass categorizes bad walkers into distinct groups, which resonate with anyone who has felt exasperated by slow or distracted pedestrians. As Bass puts it, a “bad walker” might be someone taking up the full sidewalk width, often distracted by their phones, or swinging shopping bags. His TikTok series effectively captures common complaints in a lighthearted manner that many can relate to.

Creating Awareness Through Humor

Bass employs humor as a tool to shed light on these annoyances, treating his videos almost like public service announcements for navigation etiquette. By filming incognito while making jokes about "drifters" and “chain link fences” of pedestrians holding hands, he not only entertains but makes viewers reconsider their own walking habits. This blend of comedy and commentary invites a broader awareness of pedestrian dynamics.

Implications for City Life and Local Businesses

As business owners and managers, recognizing how pedestrian movement affects local commerce is vital. A clogged sidewalk can deter foot traffic, which is crucial for retail and service industries. Educating your staff or even implementing creative solutions to manage space better could greatly improve the customer experience. The energy Bass harnesses in his videos showcases how such small changes in awareness can have larger implications.

Taking Action on Pedestrian Etiquette

Just as Matt Bass has prompted discussions about walking habits, businesses can spark awareness by promoting pedestrian etiquette through engaging customer experiences. Simple guidance printed on menus or signage can encourage patrons to be more considerate. Imagine the goodwill generated by a friendly reminder about keeping walkways clear during busy hours!

Conclusion: Let's Walk Right!

The next time you're out on the streets, consider how your actions affect others. Whether you're rushing to a meeting or casually strolling, a moment's thought can foster a smoother experience for everyone. By incorporating small suggestions into your business practices, you, too, can contribute to a more pleasant and efficient environment.

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